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Pada tanggal 30 Januari 2014, ia mengumumkan single utama dari album studio keduanya akan berjudul "I Will Never Let You Down", yang diproduksi oleh [[Calvin Harris]].<ref>{{cite web|url=http://www.digitalspy.co.uk/music/news/a547858/rita-ora-announces-new-single-teams-up-with-calvin-harris.html |title=Rita Ora announces new single, teams up with Calvin Harris - Music News |publisher=Digital Spy |date=2014-01-30 |accessdate=2014-04-10}}</ref><ref>{{cite web|url=http://www.mtv.co.uk/rita-ora/news/rita-ora-reveals-i-will-never-let-you-down-cover-behindthescenes-clip |title=Rita Ora Reveals 'I Will Never Let You Down' Cover & Behind-The-Scenes Clip | MTV UK |publisher=Mtv.co.uk |date=2014-03-14 |accessdate=2014-04-10}}</ref> Pada 18 Mei 2014, lagu ini debut di nomor satu di [[UK Singles Charts]], sehingga menjadi single Ora keempat secara keseluruhan untuk mencapai puncak grafik, dan ketiga sebagai artis solo.<ref>{{cite web |url=http://www.musicweek.com/index.php/news/read/official-charts-analysis-jackson-sells-47-764-to-hit-no-1-almost-five-years-after-death/058464 |title=Official Charts Analysis: Jackson sells 47,764 to hit No.1 almost five years after death | work=[[MusicWeek]]| publisher=Intent Media|last=Pakinkis |first=Tom | date= 20 May 2014| accessdate = 24 May 2014}}</ref>
Ora berkolaborasi di single [[Iggy Azalea]] yang berjudul "Black Widow", dari albumnya '' The New Clasic ''.<ref>{{cite web|url=http://www.rap-up.com/2014/04/18/new-music-iggy-azalea-f-rita-ora-black-widow/|title=New Music: Iggy Azalea f/ Rita Ora – ‘Black Widow’|publisher=rap-up.com|accessdate=2014-05-08}}</ref> "Black Widow" berada di nomor empat di [[UK]], dan menjadi lagu 10 besar Ora pertama di grafik [[Billboard Hot 100 | '' Billboard '' Hot 100]], berada di nomor tiga.<ref>{{cite web|url=http://www.billboard.com/articles/news/6221978/hot-100-ariana-grande-iggy-azalea-top-10-magic|title=Ariana Grande, Iggy Azalea Triple Up In Hot 100's Top 10, MAGIC! Still No. 1|publisher=billboard.com|accessdate=2014-09-01}}</ref>Pada desember 2014, Ora tampil di siaran ''Christmas in Washington'', yang difilmkan di National Building Museum.<ref>{{cite web|url=http://theboot.com/hunter-hayes-darius-rucker-christmas-in-washington/|title=Hunter Hayes, Darius Rucker to Perform at 'Christmas in Washington'|publisher=theboot.com|date=9 December 2014|accessdate=23 December 2014|first=Gayle|last=Thompson}}</ref> Ora berkolaborasi di single Charli XCX berjudul Doing It, dari album studio kedua XCX ''Sucker''.<ref>{{cite web|url=http://www.mtv.com/news/2043074/charli-xcx-rita-ora-doing-it/|title=Charli XCX Is ‘Doing It’ With Rita Ora In New Song And Video |publisher=MTV|accessdate3 August 2015}}</ref> Lagu ini debut di nomor delapan UK Singles Chart.<ref>{{cite web|url=http://www.officialcharts.com/artist/21419/charli-xcx/|title=CHARLI XCX|publisher=Official Charts|accessdate=3 August 2015}}</ref> Pada 22 Februari 2015, di [[Academy Awards]] ke 87, dia membawakan lagu yang dinominasikan untuk [[Academy Awards]] "Grateful", yang muncul di film ''Beyond The Lights''.<ref>{{cite web|url=http://www.bbc.com/news/entertainment-arts-31029951|title=Oscars 2015: Rita Ora confirmed to perform|publisher=BBC|date=28 January 2015|accessdate=31 January 2015}}</ref>
Dia merilis lagu "Poison", pada 28 Juni 2015 sebagai single kedua dari album studio keduanya. Lagu ini debut di nomor tiga di UK Singles Charts menjadi single keenamnya yang berada di lima besar di Inggris.<ref>{{cite news|title=Official Singles Chart Top 100 (05 July 2015 - 09 July 2015)|url=http://www.officialcharts.com/charts/singles-chart/20150705/7501/|publisher=Official Charts|date=15 July 2015}}</ref>
=== Akting ===
Pada tahun 2004, Ora muncul dalam film Inggris '' Spivs ''. <ref name="Rita Ora IMDb page">[http://www.imdb.com/name/nm1357683/ Rita Ora IMDb page]. IMDb.com. Retrieved 30 July 2011.</ref>Pada 14 Desember 2012, [[Electronic Arts]] merilis pernyataan pers mengumumkan bahwa Ora akan menjadi karakter dalam video game '' The Sims 3: Seasons ''.<ref>{{cite web|url=http://simsvip.com/2012/12/14/ea-uk-press-release-rita-ora-becomes-a-sim/ |title=EA UK Press Release: Rita Ora Becomes a Sim |publisher=simsvip.com |date=2012-12-14 |accessdate=2013-05-15}}</ref>
Pada 2013, Ora tampil sebagai bintang tamu di '' 90210 '', serta tampil sebagai pembalap di film '' [[Fast & Furious 6]] ''.<ref name="Rita Ora IMDb page"/><ref name="Rita Ora talks 'Fast & Furious 6'">{{cite news|title=Rita Ora talks 'Fast & Furious 6'|url=http://www.digitalspy.co.uk/movies/news/a461750/rita-ora-talks-fast--furious-6-im-londons-head-girl-racer.html|publisher=digitalspy.co.uk| date=2013-02-27|accessdate=2013-03-24}}</ref> Ora adalah fitur dalam [[Jay-Z]] ''Made in America '', sebuah dokumenter tentang Budweiser Made in America Festival- diarahkan oleh [[Ron Howard]], yang perdana pada tanggal 7 September di Toronto International Film Festival 2013.<ref>{{cite web|url=http://www.rap-up.com/2013/10/12/jay-z-made-in-america-documentary-full-video/|title=Video: Jay Z ‘Made in America’ Documentary|publisher=rap-up.com|date=2013-10-12|accessdate=2013-10-25}}</ref> Pada bulan April 2014, Ora tampil bersama bintang pop Korea, Hyuna, dalam sebuah episode dari Funny or Die disebut "Girl, You Better Walk."<ref>{{cite web|url=http://www.rap-up.com/2014/04/03/rita-ora-gets-her-walk-on-in-funny-or-die-skit/|title=Rita Ora Gets Her Walk On in Funny or Die Skit|publisher=rap-up.com|accessdate=2014-05-08}}</ref>
Dia berperan sebagai adik Christian Grey, Mia, di [[Fifty Shades of Grey (film) | film adaptasi]] novel laris ''[[Fifty Shades of Grey]]''.<ref name ="FSOG">{{cite news|last=Kroll|first=Justin|title=Rita Ora to Play Christian Grey’s Sister in ‘Fifty Shades of Grey’|url=http://variety.com/2013/film/news/rita-ora-fifty-shades-christian-grey-sister-1200910358/|work=[[Variety (magazine){{!}}Variety]]|accessdate=2 December 2013|date=2 December 2013}}</ref> Film dimulai pada Desember 2013, dengan satu set rilis untuk Februari 2015.<ref>{{cite news|last=Lewis|first=Hilary|title='Fifty Shades of Grey' Begins Filming|url=http://www.hollywoodreporter.com/news/fifty-shades-grey-begins-filming-660896|work=[[The Hollywood Reporter]]|accessdate=2 December 2013|date=2 December 2013}}</ref>Ora awalnya mendekati produksi berharap untuk berkontribusi pada soundtrack film.<ref>{{cite web|url=http://www.mtv.com/news/1726068/fifty-shades-of-grey-rita-ora/|title=‘Fifty Shades Of Grey’: Hear The Surprising Story Behind Rita Ora’s Part|publisher=mtv.com|accessdate=2014-07-22}}</ref>
=== Sponsor ===
Pada tahun 2010, Ora ditampilkan dalam sebuah iklan untuk "Roc Nation + Skullcandy Aviator Headphone" dan kampanye [[Calvin Klein]] 's "CK satu Lifestyle".<ref>[https://www.youtube.com/watch?v=0A6n7HXZGvA Roc Nation + Skullcandy Aviator Headphones cast Rita Ora]. YouTube. Retrieved 30 July 2011.</ref><ref>{{cite web |url=http://www.rap-up.com/2011/03/03/video-roc-nations-rita-ora-stars-in-ck-one-campaign/|title=Video: Roc Nation’s Rita Ora Stars in ck one Campaign|publisher=rap-up.com|date=2011-03-03 |accessdate=2013-08-15}}</ref> Ora dipilih sebagai wajah merek sneaker Italia, Superga, untuk kampanye musim semi/musim panas 2013 mereka. <ref>{{cite web|url=http://www.superga.co.uk/browse/RitaOra_414_0_0_na_womens_12.html|title=Rita Ora, the new face & feet of Superga|publisher=superga.co.uk|accessdate=2013-07-20}}</ref>Pada musim panas tahun 2013, ia terpilih sebagai wajah baru dari "Material Girl Collection ", lini pakaian yang dijual di Macy dan dirancang oleh [[Madonna (entertainer) | Madonna]] dan putrinya, Lola.<ref>{{cite web|url=http://www.billboard.com/articles/columns/the-hook/1569758/rita-ora-fronts-madonnas-material-girl-campaign/|title=Rita Ora Fronts Madonna’s Material Girl Campaign|publisher=billboard.com|date=2013-07-11|accessdate=2013-07-20}}</ref> Pada 8 September 2013, Ora menutup DKNY pertunjukan catwalk di [[New York Fashion Week]], <ref>{{cite web|url=http://style.mtv.com/2013/09/08/rita-ora-dkny-new-york-fashion-week/|title=Rita Ora Closes DKNY Spring 2014 NYFW Show Full Of Logos And Throwbacks|publisher=style.mtv.com|date=2013-09-08|accessdate=2013-10-25}}</ref> juga tampil di ulang tahun ke 25 DKNY sehari kemudian.<ref>{{cite web|url=http://style.mtv.com/2013/09/10/rita-ora-iggy-azalea-asap-rocky-dkny/|title=Rita Ora, Iggy Azalea, A$AP Rocky And More Perform For DKNY's 25th Birthday Party|publisher=style.mtv.com|date=2013-09-10|accessdate=2013-10-25}}</ref> Dia adalah wajah dua koleksi DKNY 2014 ini, Resort collection dan Autumn/Winter collection.<ref>{{cite web|url=http://www.marieclaire.co.uk/news/fashion/543780/rita-ora-strikes-a-pose-for-sizzling-dkny-shoot.html|title=Rita Ora Strikes A Pose For Sizzling DKNY Shoot|publisher=marieclaire.co.uk|date=2013-07-31|accessdate=2013-10-25}}</ref><ref>{{cite web|last1=Rodulfo|first1=Kristina|title=Step Aside, Cara: Rita Ora Stops Traffic as the New Face of DKNY|url=http://www.elle.com/news/fashion-style/rita-ora-dkny-campaign|work=Elle|accessdate=11 July 2014|date=31 July 2014}}</ref><ref>{{cite web|last1=Cardiner|first1=Brock|title=DKNY Fall/Winter 2014 Campaign featuring Rita Ora|url=http://www.highsnobiety.com/2014/07/11/dkny-fall-winter-2014-campaign-rita-ora/#slide-3|publisher=highsnobiety.com|accessdate=12 July 2014|date=11 July 2014}}</ref> Dia juga menjadi barand label parfum, DKNY NY My, terinspirasi oleh kota New York.<ref>{{cite web|last1=Niven|first1=Lisa|title=DKNY's New York Girl|url=http://www.vogue.co.uk/beauty/2014/06/13/rita-ora-for-donna-karan-dkny-my-ny-fragrance|work=Vogue|accessdate=14 June 2014|date=13 June 2014}}</ref> Pada September 2013, Rimmel mengumumkan kerjasama mereka dengan Ora untuk koleksi makeup yang berfokus pada lipstik dan cat kuku.<ref>{{cite web|url=http://style.mtv.com/tag/red-lipstick|title=Rita Ora Confirms Rimmel London Collection|publisher=style.mtv.com|date=2013-09-19|accessdate=2013-10-25}}</ref>
Pada 10 Oktober 2013, Ora tampil pada ulang tahun 180th Rimmel.<ref>{{cite web|url=http://www.glamourmagazine.co.uk/news/beauty/2013/10/11/kate-moss-georgia-may-jagger-rita-ora-rimmel-180-party|title=Rita, Kate & Georgia celebrate Rimmel’s 180th birthday in style|publisher=glamourmagazine.co.uk|date=2013-10-11|accessdate=2013-10-25}}</ref> Ora adalah salah satu anggota cast kampanye [[Marks & Spencer]] kampanye "Leading Ladies" untuk Spring/Summer 2014.<ref>{{cite web|url=http://www.digitalspy.co.uk/showbiz/news/a560261/rita-ora-emma-thompson-front-star-studded-ms-leading-ladies-campaign.html/|title=Rita Ora, Emma Thompson front star-studded M&S Leading Ladies campaign|publisher=digitalspy.co.uk|accessdate=2014-05-08}}</ref> Pada bulan April 2014, Ora menandatangani kesepakatan dengan [[Roberto Cavalli]] untuk muncul sebagai wajahduta dari kampanye Autumn / Winter 2014 untuk rumah mode Italia. <ref>{{cite web|url=http://www.dailymail.co.uk/tvshowbiz/article-2615767/Rita-Ora-signs-new-ad-deal-Roberto-Cavalli-teases-Marilyn-Monroe-look-snaps-wife-business-partner-Eva.html|title=Rita Ora signs new ad deal with Roberto Cavalli... as she teases Marilyn Monroe look in snaps with his wife Eva|last=Ojomu|first=Nola|work=[[Daily Mail]]|publisher=[[DMG Media]]|date=2014-04-29|accessdate=2014-04-29}}</ref> Pada bulan Januari 2014, [[Adidas]] mengumumkan kolaborasi tiga musim dengan Ora untuk lini pakaian olahraga kasual mereka, Adidas Originals, mulai dari koleksi Musim gugur/Musim dingin 2014.<ref>{{cite web|url=http://style.mtv.com/2014/01/15/rita-ora-adidas-originals-collaboration/|title=Adidas Confirms Rita Ora Collaboration For Fall/Winter 2014|publisher=mtv.com|accessdate=2014-05-08}}</ref><ref>{{cite web|url=http://www.sneakerfreaker.com/2014/05/details-rita-oras-collaboration-adidas-revealed/|title=Details of Rita Ora's collaboration with Adidas revealed|publisher=sneakerfreaker.com|date=May 21, 2014|accessdate=2014-10-21}}</ref>
=== Televisi ===
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