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Ketika sedang mempromosikan album debutnya, Swift tampil sebagai wajah dari kampanye Mobile Music oleh [[Verizon Wireless]].<ref>{{Cite web|url=http://www.gactv.com/gac/nw_headlines/article/0,,GAC_26063_5677660,00.html|archiveurl=https://archive.is/20131221003110/http://www.gactv.com/gac/nw_headlines/article/0,,GAC_26063_5677660,00.html|archivedate=December 21, 2013|title=Taylor Swift at Top for Fourth Week|publisher=Great American Country|date=August 20, 2007|accessdate=July 3, 2012|deadurl=yes}}</ref> Di era ''Fearless'', dia meluncurkan sebuah gaun tidur l.e.i. di [[Wal-Mart]],<ref>{{Cite news|url=http://www.wwd.com/markets-news/ready-to-wear-sportswear/taylor-swift-does-dresses-1955844|last=Kaplan|first=Julee|title=Taylor Swift Launches Sundress Line – Ready-to-Wear and Sportswear – Media|work=[[Women's Wear Daily]]|date=January 29, 2009|accessdate=August 7, 2012|deadurl=no|archiveurl=https://web.archive.org/web/20130729041933/http://www.wwd.com/markets-news/ready-to-wear-sportswear/taylor-swift-does-dresses-1955844|archivedate=July 29, 2013}}</ref> dan mendesain kartu dari American Greetings dan boneka dari Jakks Pacific.<ref>{{Cite news|url=https://www.usatoday.com/life/people/2009-11-18-swift-greeting-cards_N.htm|title=Taylor Swift to have greeting card line|work=USA Today|date=November 18, 2009|accessdate=August 7, 2012|deadurl=no|archiveurl=https://web.archive.org/web/20091214031541/http://www.usatoday.com/life/people/2009-11-18-swift-greeting-cards_N.htm|archivedate=December 14, 2009}}</ref><ref>{{Cite web|first=Gina|last=Serpe|url=http://www.eonline.com/uberblog/b66141_taylor_swift_gets_all_dolled_up.html|title=Taylor Swift Gets All Dolled Up|publisher=E!|type=Blog|date=October 29, 2008|accessdate=September 20, 2010|deadurl=no|archiveurl=https://web.archive.org/web/20110305182030/http://www.eonline.com/uberblog/b66141_taylor_swift_gets_all_dolled_up.html|archivedate=March 5, 2011}}</ref> Dia menjadi pembicara untuk kamera digital [[National Hockey League]] (NHL) [[Nashville Predators]] dan Sony Cyber-shot.<ref>{{Cite web|url=http://nhl.fanhouse.com/2009/02/03/taylor-swift-is-the-newest-nhl-celebrity-spokesperson/|title=Taylor Swift: NHL's New Spokesperson|publisher=AOL|archiveurl=https://web.archive.org/web/20090207070135/http://nhl.fanhouse.com/2009/02/03/taylor-swift-is-the-newest-nhl-celebrity-spokesperson|archivedate=February 7, 2009|date=February 3, 2009|accessdate=September 20, 2010}}</ref><ref>{{Cite web|url=https://news.sel.sony.com/en/press_room/consumer/digital_imaging/digital_cameras/cyber-shot/archive/57135.html?archive=1|title=Sony Electronics News and Information|publisher=[[Sony]]|date=April 26, 2010|accessdate=August 7, 2012}}</ref> Di era ''Speak Now'', dia merilis sebuah edisi spesial albumnya di [[Target Corporation|Target]].<ref>{{Cite news|url=http://www.bizjournals.com/twincities/stories/2010/09/13/daily35.html|archiveurl=https://web.archive.org/web/20150712175451/http://www.bizjournals.com/twincities/stories/2010/09/13/daily35.html|archivedate=July 12, 2015|title=Target lands Taylor Swift exclusive – Minneapolis / St. Paul Business Journal|last=Vomhof Jr.|first=John|work=The Business Journals|accessdate=August 7, 2012}}</ref> Swift menjadi seorang pembicara untuk CoverGirl,<ref>{{Cite web|last=Bratskeir|first=Anne|url=http://www.newsday.com/lifestyle/fashion-and-shopping/shop-talk-1.811931/taylor-swift-a-new-covergirl-1.1893202?qr=1|title=Taylor Swift, a new CoverGirl|work=[[Newsday]]|date=May 3, 2010|accessdate=August 7, 2012|archiveurl=https://web.archive.org/web/20141028020139/http://www.newsday.com/lifestyle/fashion-and-shopping/shop-talk-1.811931/taylor-swift-a-new-covergirl-1.1893202?qr=1|archivedate=October 28, 2014}}</ref> dan meluncurkan dua parfum bersama [[Elizabeth Arden#Elizabeth Arden today|Elizabeth Arden]]—Wonderstruck dan Wonderstruck Enchanted.<ref>{{Cite news|last=Nika|first=Colleen|url=https://www.rollingstone.com/culture/news/taylor-swift-to-launch-second-fragrance-wonderstruck-enchanted-20120703|title=Taylor Swift to Launch Second Fragrance, 'Wonderstruck Enchanted'|work=Rolling Stone|date=July 3, 2012|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151209094646/http://www.rollingstone.com/culture/news/taylor-swift-to-launch-second-fragrance-wonderstruck-enchanted-20120703|archivedate=December 9, 2015}}</ref>
 
Ketika sedang mempromosikan album keempatnya, ''Red'', Swift ditawari promosi album eksklusif melalui Target,<ref>{{Cite web|url=http://uk.eonline.com/news/344779/first-look-taylor-swift-flies-high-in-new-target-commercial|title=First Look Taylor Swift Flies High in New Target Commercial|publisher=E!|last=Malkin|first=Marc|accessdate=September 14, 2012|deadurl=no|archiveurl=https://archive.is/20130122061337/http://uk.eonline.com/news/344779/first-look-taylor-swift-flies-high-in-new-target-commercial|archivedate=January 22, 2013}}</ref> Papa John's Pizza,<ref name="haruch1">{{Cite news|url=http://www.prnewswire.com/news-releases/taylor-swift-plans-tv-appearances-for-1022-launch-of-red-album-paid-song-downloads-top-38-million-in-advance-of-release-174609791.html|title=Taylor Swift Plans TV Appearances For 10/22 Launch Of "Red" Album, Paid Song Downloads Top 3.8 Million in Advance of Release|date=October 17, 2012|agency=PR Newswire|accessdate=August 2, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20160619221440/http://www.prnewswire.com/news-releases/taylor-swift-plans-tv-appearances-for-1022-launch-of-red-album-paid-song-downloads-top-38-million-in-advance-of-release-174609791.html|archivedate=June 19, 2016}}</ref> dan [[Walgreens]].<ref>{{Cite web|last=Hampp|first=Andrew|url=http://www.billboard.com/biz/articles/news/branding/1083475/taylor-swift-teams-with-walgreens-for-exclusive-store-to-promote|title=Taylor Swift Teams With Walgreens For Exclusive Store To Promote 'Red'|work=Billboard|date=October 9, 2012|accessdate=October 23, 2012|deadurl=no|archiveurl=https://web.archive.org/web/20131221033759/http://www.billboard.com/biz/articles/news/branding/1083475/taylor-swift-teams-with-walgreens-for-exclusive-store-to-promote|archivedate=December 21, 2013}}</ref> Dia menjadi seorang pembicara untuk [[Coca-Cola|Diet Coke]] dan sepatu sneaker oleh Keds,<ref>{{Cite web|url=http://adage.com/article/news/diet-coke-signs-taylor-swift-brand-ambassador/239418/|title=Diet Coke Signs Taylor Swift As Brand Ambassador|last1=Zmuda|first1=Natalie|last2=Parekh|first2=Rupal|work=[[Advertising Age]]|date=January 25, 2013|accessdate=November 10, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151022185409/http://adage.com/article/news/diet-coke-signs-taylor-swift-brand-ambassador/239418/|archivedate=October 22, 2015}}</ref> merilis parfum ketiganya bersama Elizabeth Arden bernama Taylor by Taylor Swift,<ref>{{Cite web|last=DelliCarpini Jr.|first=Gregory|url=http://www.billboard.com/articles/columns/the-hook/1565046/taylor-swift-reveals-third-fragrance-taylor-by-taylor-swift|title=Taylor Swift Reveals Third Fragrance: Taylor by Taylor Swift|work=Billboard|date=May 29, 2013|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20160116064914/http://www.billboard.com/articles/columns/the-hook/1565046/taylor-swift-reveals-third-fragrance-taylor-by-taylor-swift|archivedate=January 16, 2016}}</ref> dan kembali bermitra bersama Sony Electronics dan American Greetings.<ref>{{Cite web|last=Sciarretto|first=Amy|url=http://tasteofcountry.com/taylor-swift-sony-camera-commercial/|title=Taylor Swift Is Photogenic in Sony Camera Commercial|publisher=Taste of Country|date=December 24, 2012|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151208043221/http://tasteofcountry.com/taylor-swift-sony-camera-commercial/|archivedate=December 8, 2015}}</ref><ref>{{Cite news|url=http://www.prnewswire.com/news-releases/american-greetings-sends-taylor-swift-greeting-card-mobile-app-abroad-225014942.html|title=American Greetings Sends Taylor Swift Greeting Card Mobile App Abroad|agency=PR Newswire|date=September 24, 2013|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151208161152/http://www.prnewswire.com/news-releases/american-greetings-sends-taylor-swift-greeting-card-mobile-app-abroad-225014942.html|archivedate=December 8, 2015}}</ref> Swift juga bermitra bersama perusahaan seperti [[AirAsia]]<ref>{{Cite web|url=http://www.pharpartnerships.com/airasia-unveiled-as-the-official-airline-of-taylor-swifts-red-tour-throughout-south-east-asia/|archiveurl=https://web.archive.org/web/20160116064914/http://www.pharpartnerships.com/airasia-unveiled-as-the-official-airline-of-taylor-swifts-red-tour-throughout-south-east-asia/|archivedate=January 16, 2016|title=AirAsia unveiled as the official airline of Taylor Swift's Red Tour throughout South East Asia|publisher=PHAR Partnerships|date=June 17, 2014|last=Corosu|first=Irene|accessdate=December 3, 2015}}</ref> dan [[Qantas]]<ref>{{Cite web|url=http://www.qantasnewsroom.com.au/media-releases/qantas-named-exclusive-official-airline-for-australia-and-new-zealand-leg-of-taylor-swifts-the-red-tour/|title=Qantas named exclusive official airline for Australia and New Zealand leg of Taylor Swift's The Red Tour|publisher=[[Qantas]]|date=August 21, 2013|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151208145908/http://www.qantasnewsroom.com.au/media-releases/qantas-named-exclusive-official-airline-for-australia-and-new-zealand-leg-of-taylor-swifts-the-red-tour/|archivedate=December 8, 2015}}</ref> selama Red Tour. Perusahaan-perusahaan tersebut sebagai maskapai resmi untuk konser di Australia dan Asia, dan [[Cornetto (es krim)|Cornetto]] mempromosikan konser di Asia dari tur ini.<ref>{{Cite web|url=http://www.campaignasia.com/BlogEntry/383987,Taylor+Swift+melts+Cornettos+brand+image+in+Asia.aspx|title=Taylor Swift melts Cornetto's brand image in Asia|publisher=Campaign Asia|type=Blog|last=Reed|first=Chris|date=November 25, 2015|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20151206133519/http://www.campaignasia.com/BlogEntry/383987%2CTaylor%2BSwift%2Bmelts%2BCornettos%2Bbrand%2Bimage%2Bin%2BAsia.aspx|archivedate=December 6, 2015}}</ref> Ketika sedang mempromosikan ''1989'', Swift bermitra bersama [[Subway (restoran)|Subway]], Keds, Target dan Diet Coke.<ref>{{cite web|url=http://www.billboard.com/articles/columns/pop-shop/6266355/meet-taylor-swift-subway-campaign|title=Taylor Swift|work=Billboard|accessdate=November 20, 2014|deadurl=no|archiveurl=https://web.archive.org/web/20141129145212/http://www.billboard.com/articles/columns/pop-shop/6266355/meet-taylor-swift-subway-campaign|archivedate=November 29, 2014}}</ref> Pada tahun 2014, Swift merilis parfum keempatnya, Incredible Things.<ref>{{Cite web|last=Mychaskiw|first=Marianne|url=http://news.instyle.com/2014/10/01/taylor-swift-fragrance-incredible-things/|title=Taylor Swift Is Launching Her Fourth Fragrance!|work=[[InStyle]]|date=October 1, 2014|accessdate=December 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20150107132326/http://news.instyle.com/2014/10/01/taylor-swift-fragrance-incredible-things/|archivedate=January 7, 2015}}</ref>
 
Pada tahun 2016, Swift dikontrak selama beberapa tahun oleh [[AT&T]];<ref>{{Cite news|url=https://www.forbes.com/sites/hughmcintyre/2016/10/04/taylor-swift-has-signed-a-multi-year-deal-with-att/|title=Taylor Swift Has Signed A Multi-Year Deal With AT&T|last=McIntyre|first=Hugh|work=Forbes|accessdate=September 11, 2018}}</ref> dia kemudian membintangi Super Saturday Night di [[DirecTV]], di malam sebelum [[Super Bowl]] 2017. Ketika sedang mempromosikan ''Reputation'', Swift merilis sebuah seri video belakang panggung yang menunjukkan proses rekaman album tersebut melalui DirecTV.<ref>{{cite news|url=http://fortune.com/2016/10/04/taylor-swift-att-deal-super-bowl/|title=Taylor Swift Signed a 'Multi-Year' Deal with AT&T|work=Fortune|accessdate=September 11, 2018}}</ref> Pada tahun 2018, Swift merilis dua iklan untuk AT&T.<ref>{{cite news|url=https://www.rollingstone.com/music/music-news/taylor-swift-spars-with-andy-samberg-steals-cookie-dough-in-promotional-video-205946/|title=Taylor Swift Spars With Andy Samberg, Steals Cookie Dough in Promo Video|last=Chen|first=Joyce|date=September 7, 2017|work=Rolling Stone|accessdate=September 11, 2018}}</ref><ref>{{cite news|url=https://www.billboard.com/articles/columns/pop/8453777/taylor-swift-rides-caticorn-directtv-now-commercial|title=Taylor Swift Rides a Magical Caticorn in DirectTV NOW Commercial|work=Billboard|accessdate=September 11, 2018}}</ref> Di tahun yang sama, Swift bermitra bersama [[Fujifilm]] di sebuah edisi-spesial kamera Instax bertanda tangan, yang termasuk sebuah mode-swafoto dan double exposure.<ref>{{cite news|url=https://www.billboard.com/articles/columns/pop/8471742/taylor-swift-instax-camera-videos|title=Taylor Swift Unveils Her Special-Edition Instax Camera: Watch the Videos|last=Mele|first=Sofia|date=August 22, 2018|work=Billboard |accessdate=September 11, 2018}}</ref><ref>{{cite news|url=https://www.cnet.com/news/taylor-swift-teases-her-special-edition-instax-camera-in-three-videos/|title=Taylor Swift teases her special edition Instax camera in three videos|last=Collins|first=Katie|date=August 22, 2018|publisher=[[CNET]] |accessdate=September 11, 2018}}</ref>